Describing themselves as ‘your local soulmates’, Nectar & Pulse is an exciting young company from Austria – producing personal cityguides that reflect the urban zeitgeist as found by owners Carina Schichl and Tanja Sieder. The product is based on the hotspots of locals, who are mainly plucked from music, fashion, design and culture backgrounds. The traveller can choose the local soulmate who fits their interests and lifestyle best and then customise it to their own personal guide.

Make sense? Check out the video below and their blog for further explanation. A Stockholm guide was most recently launched and is sold in selected book, fashion and museum stores. The girls are currently working on more cities with London, Vienna, Berlin, Barcelona, Paris and Munich planned for 2011…