Watermelon imagery has infiltrated popular culture immensely over the last couple of years — thanks to a lewd (and incredibly famous) husband and wife, one song, and millions of us hitting up Urban Dictionary to understand just what the fuck is going on.
Whatever Beyoncé gargled on was definitely not as fresh as its namesake, but the same can’t be said about this little number from FieldCandy, a company who’ve capitalised on the fact that pillocks go to music festivals. And that pillocks don’t mind looking like … pillocks. Their What a Melon watermelon tent is one big tease for dry-mouthed punters rolling out of bed at 10am after a couple of hours kip; although even a quick glance at 2-3 person tent would be more revitalising than that warm can of cider you’re about to reach for.
